The decision has been made and anyone who was present at the general meeting on June 3, 2021 has already been informed! IG Fitness is changing its brand to swiss active.
swiss active stands for…
… a strong brand in the Swiss fitness and health industry.
…the new (and old) home of all quality providers in health, fitness and wellness.
… the common Swiss way to combat inactivity.
… the strongest movement for health, fitness and wellness.
The red triangle with the Swiss cross stands for an unconventional Swiss way with a clear stance, with rough edges. In the dynamic figure, the curved body abstractly represents the influence of activated muscles on health and thus symbolizes an active lifestyle as a whole. With the name “swiss active”, we combine the Swiss way and the active lifestyle and integrate ourselves into both the Swiss sports association landscape and the umbrella organization “
The closer networking with the fitness industry, but also with relevant stakeholders in the private and public healthcare market in Switzerland and Europe, which has been driven forward in recent months, will now be continued with the same vigor.
Study – The Swiss fitness industry as at June 2021
The German College for Prevention and Health Management is conducting a survey together with IG Fitness Switzerland from June 4 to 18, 2021, to shed light on the Swiss fitness market. The results are intended to provide the fitness industry, as well as interested parties outside the industry, with a comprehensive overview of current developments overall and the impact of the COVID-19 pandemic.
Click on the button below to go directly to the survey. Thank you in advance for your participation.
